Cheldin Barlatt Rumer is the CEO and Executive Producer of THIS IS IT NETWORK™. This global, female- and minority-owned digital streaming platform connects remarkable women with inspiring stories, while amplifying brands through educational entertainment.
Under her leadership, the network has garnered national attention for its bold, community-centered content, producing over 46 digital talk shows and 27 annual events that celebrate and uplift a global audience of women leaders, executives, and entrepreneurs. THIS IS IT NETWORK™ is available on iOS and Android, and broadcasts on Apple TV, Android TV, Fire TV, and Roku.
Driven by her passion for authenticity, Rumer created the SCREAM YOUR DREAM™ mission, an educational platform turned nonprofit foundation that helps individuals find their voice and tell their authentic stories. Through personal branding education, professional development, and community-building experiences, the foundation empowers women and students to transform their ideas into impact.
With her magnetic energy, deep industry knowledge, and unapologetic ambition, Rumer has built a global stage for women to share their accomplishments, goals, and lived experiences. An immigrant from Sierra Leone, a former Division I athlete, a mother of two, an adjunct professor, and a branding expert, she draws from every chapter of her life to inspire others to be seen and heard.
Her recent book, SCREAM YOUR DREAM™ – 66 Lessons to Build Your Personal Brand, debuted at #1 on Amazon’s Hot New Release list and reinforces her commitment to helping others grow with intention, confidence, and clarity.
More information on THIS IS IT NETWORK™ and the SCREAM YOUR DREAM™ mission and foundation can be found by clicking the links below:
• LEARN MORE – https://thisisittv.com
• WATCH NOW – www.thisisit.tv
• INSTAGRAM – / thisisittv
• TIKTOK – / thisisittv
